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Better Business Communication Results
Fresh News: the Social Media newsletter
Announcing the release of the 'Better Social Media Communication Results' newsletter
The Better Social Media Communication Results newsletter
Each month you will be sent a pdf newsletter filled with the latest ideas and case studies on the business use of social media tools and strategy. In addition, you will receive a link to an mp3 interview with one of our industry's Social Media gurus.
In this month's issue:
- hear Joe Jaffe give definitive reasons why Twitter should be in the toolkit of every communicator
- discover our Top 4 social media tips for companies

- and don't forget this: uncover the must-know info about why companies and you should microblog ('Twitter')

- find out why CSR is not just a TLA but something every company should be involved in but so few actually are

- hold on to your hat! Discover the complete Web2.0 directory... and no, it's not Google!
- plus: how to write health messages that actually achieve behaviour change

- read about a fabulous new free e-book on Social Media Authority by world-famous Web2.0 marketer Jack Humphrey

- and here's the kicker: find out what the terms Web1.0, Web2.0 and Web3.0 might actually mean!

To subscribe and receive your own copy of this exciting new addition to our Social Media arsenal, just click on the payment logo below and register your details.
Once you subscribe you will receive in the newsletter and an mp3 interview each and every month (no holidays for us!). You are automatically enrolled in our $19.95 monthly subscription program so that you never miss an edition!
Happy reading and listening!

p.s. Money back guarantee!
If you are not completely satisfied, for any reason, just tell us and we'll refund your money. No questions asked!
Affiliates: earn 50% each month
Site Directory:
For Your Consideration:
Back issues: (ability to buy back-issues coming soon)
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| Issue 01: |
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Have you subscribed to my blog yet?
As a subscriber you get kept up-to-date on when new articles are added.
Subscribe now! and receive a free copy of my $49 report, "Twitter Mastery for Business".
It's the first in a series of reports I'm writing on how to master the various key elements of social media.
Each report is an-depth, step-by-step process that explains in clear, plain English how to master a particular social media tool and help your business communicate better for better business results.
Each report is easy to read, easy to implement and easy on the pocket -- just $49 per copy.
But as a new subscriber to my blog and newsletter, I'm giving you a free copy of the Twitter Mastery for Business report as a way of saying "thank you" for joining my community.
Please subscribe, then check for the email you will receive from me shortly after -- in the email will be details of how to download the report [1.2mb pdf]
Finally, if this site or any of the articles have been of any help to you, perhaps you'd like to say 'thank you' by throwing a few pennies my way. If so, please click on the button below and donate whatever you feel is appropriate. The payment is handled by PayPal and is extremely secure. Thanks.
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Subscribe to my business communication newsletter and receive a FREE copy of my highly-regarded report, 'Twitter Mastery for Business' (worth $49)
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Social Media White Paper
(3rd Edition)
Trevor Cook and I wrote a booklet to help our clients and friends come to grips with this new online phenomenon called 'Social Media' or 'Web2.0'. Now in its third edition, it is still being widely cited and is receiving lots of favourable comments.
Download your free copy now (pdf)
Find out more about it (opens new window)
What you say about Lee Hopkins:
"One of the best days I've spent with a man! "
"As a speaker, Lee and his alter ego in the guise of avatar 'Lee Laperriere' played a key role in making our virtual event in Second Life a success. Lee was well-researched, engaging and enthusiastic about the possibilities that virtual collaboration brings and his presentation showed that he had really thought about the needs of our audience"
"Wow - what a presentation, it went so well, thank you very much! Fantastic job! "
"Lindy and Lee, you were both brilliant and I'm very thankful and pleased for your efforts, it was excellent. Thank you. "
"One of Australia's leading public relations practitioners in the so-called new media"
"While I only had the pleasure of actually meeting Lee face-to-face several months ago, I have been aware of him in conference programs and through feedback from one of my team members for a while. Lee has an amazing and unique skill for managing the new media to support business outcomes"
"Oz's best social network strategist"
"As for Local Royalty, you really are a Superstar among the bloggers and blogosphere!"
"Lee Hopkins, one of Australia's most respected social media experts"
"Lee was very entertaining and knowledgeable. He demystified social media for me and he made me feel it IS possible."
"His enthusiasm is infectious - exciting stuff!"
"Excellent. A really fascinating insight from an engaging speaker."
"A very difficult topic but it was explained in a fantastically simple way."
"The Walkleys relies on the good will of Australia’s talented communicators to make events like these happen and I can’t thank you enough for taking time out from your heavy schedule to make the convention such a memorable event."
"The workshop was very useful in that it enabled us to directly relate what we learnt in the seminar to our business. Lee was very easy to relate to and he presented all the information in a way that was simple to understand."
"Informative and engaging - gave good overview of new on-line technologies and how they can be applied to businesses. Particularly valued the opportunity to have a separate session to look at the specific needs and potential uses for my own business."
"Great to talk to someone who is expert in their field and passionate."
"The ability to interact one on one with Lee, as well as seeing new technologies and how they can be easily implemented into current business processes [was great]"
"Great. Lee was very engaging and presented info in easy to understand language and examples. Use of music, video, PowerPoint etc keep contents fun and educational. Great stuff!"
“Great! Even I could understand and appreciate the content. Excellent examples, wonderful presentation. I’m going back to share with my team. Thank you. "
“Lee was a great facilitator and his energy and passion for social media was evident."
“Excellent, enthusiastic presenter who is right into what he is talking about. Walking the talk. Just the right amount of info about the different topics. Not too geeky. Strong emphasis on how the tools can assist effective business communication. Relaxed friendly atmosphere. The workshop opened lots of doors, stimulating. I’m strongly encouraged to try things out. Many thanks.”
“Lee was great – knowledgeable, enthusiastic, generous in sharing his expertise. I liked the demonstrations."
"Great Workshop... helped me crystalise my thoughts on social media and now I feel ready to develop the strategy and make use of this great new medium"
Would you like me to run a workshop in-house for YOUR company?
Contact me to discuss how we can bring your company into this new and exciting communication universe.
Download a recent presentation I gave to the 8th National PR Convention in Sydney. Office2007 version (zip) Office2003 version (zip)
Why does employee communication matter?

Download a recent presentation I gave to a group of PR students (pdf)
For your consideration:


"I communicate therefore I am"

Available in medium and large mug sizes.
You KNOW you want one!
Available in men's and women's fittings. You KNOW you want one!
Writing for a web audience
Want to write more powerfully for a web audience?...
Right-click on this image and download the pdf file to your computer's hard drive.
"The definitive guide to writing for the web" says Lee






